Driving The Music Business Forward

Live Nation’s Head of Industry Relations, Joey Scoleri, joins this episode of The Customer Experience Show to discuss working for the largest producer of live events in the world, how he handles working with high-profile clients, and more.

3 Takeaways:

• Rejection is something that happens to everyone, and it’s okay. Those who can accept rejection, learn from it, and move on are more likely to succeed.
• Don’t forget to be happy. Everyone wants to be successful in their job, but in reality, being happy is the definition of success.
• When you talk to a customer or a client like they are a real person, you gain their attention and their trust. Let business relationships transcend the purely practical.

Key Quotes:

• “There are so many things that go into putting on an event of any sort, not just concerts, whether it’s insurance, whether it’s liability, whether it’s logistics, whether it’s the security that no one ever thinks about it, they just come to the event and not that they think it just magically appeared, but at times it seems like it just magically appeared, but make no mistake, there is a ton of work that goes into it.”
• “The [customer] asks you the question what’s going on because you’ve said to them, I’m not having a great day. So now you’ve basically made yourself vulnerable. That’s authentic. Now, all of a sudden, in a matter of 15 seconds, my bond with you was strengthened exponentially.”
• “The more you meet people and the more you treat them just like people and the more you cheat, look at them to see who they are, the more real and rewarding that interaction can be.”

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